The 2022 theme of Black History Month is โBlack Health and Wellness.โ
At New Age Spa Institute, this theme resonates especially with our value on wellness and inclusivity.
The rich culture and accomplishments of Black Americans today not only strengthen our nation, but a large number choose to represent and progress the beauty community. We recognize the intersectionality of black women regarding beauty standards and the need to expand our industryโs diversity standard.

Aside from the most well-known activists and civil rights pioneers like Rosa Parks and Malcom X, weโd like to honor a few of the contributions that black women have made in the beauty and wellness industry.
- Madame C.J. Walker โ In 1905, she found her success when she invented a line of haircare products and became the first African American woman self-made millionaire.
- Pat McGrath โ Other than her legendary status as a stunning makeup artist on fashion runways, her makeup line, Pat McGrath Labs, is amazing quality and can be found at Sephora.
- Balanda Atis โ As L’Orรฉal’s Women of Color Lab manager, Atis works in research and development of new shades in the laboratory, and spearheaded a new category devoted to creating a wide spectrum of shades for Black women in all L’Orรฉal products.

Read on for ways you can celebrate Black History Month.
- Support Black owned small businesses and entrepreneurs
- Acknowledge the issue of colorism and work toward finding inclusive solutions
- Follow Black Estheticians on Social Media like Nai (@LAbeautyologist) famed for her #60secondrule and explore skin tips with Sean Garrette (@sgarretteskin)
- Read poetry and other literary works from Black authors like Octavia E. Butlerโs โKindredโ and Laila Haidaraliโs โBrown Beauty: Colour, Sex, and Race from the Harlem Renaissance to World War IIโ
- Study Black artistsโ contributions like Jean-Michel Basquiat, Kara Walker, and โEdmonia Lewis
How will you celebrate Black History Month? Let us know!
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